Privacy statement



Effective date: 1 February 2018

In this Privacy Statement, you can read how we deal with information – including your personal data – that we collect via our website, and our Online Marketing services. You can find out exactly what we collect, how we process and apply this information, and why we collect, process and use this information in our privacy statement below. If you have any questions about our privacy statement, you can always send those questions to

This privacy statement consists of the following components:

  • User data
  • Data collection
  • Use of information
  • Protection of personal data
  • Profiling
  • Links to other websites
  • Cookies and other tracking technologies
  • Analysis / log files
  • Testimonials
  • Privacy Shield

Access to, modification and deletion of personal information:

  • Right to view
  • Right to rectification
  • Right to change of data (“Right to forgetfulness”)
  • Right to limit processing

Right of objection

  • Withdrawal permission
  • Refuse requests of an unreasonable nature
  • Personal data retention period
  • Changes to this privacy statement
  • Questions
  • User data

Marketing Guys respects the privacy of its customers and the privacy of their data. You retain all rights to your data that you provide to us. User data provided to Marketing Guys is stored in a personalized and secure location. We will not sell, rent or use your data for purposes other than those stated in this privacy statement.

If you want to sign up for our newsletter or newsletters, we use your name (consisting of first name and possibly last name) and e-mail address to send you the newsletter. We ask at least your first name to be able to send you personalized e-mail messages. You can choose to no longer receive our newsletter by clicking on the unsubscribe link in the e-mail message. You can also always adjust your personal preferences via the ‘adjust your personal preferences’ link.

Data collection

We collect the e-mail addresses and certain personal information (name, e-mail address, telephone number) of those who interact with us (eg e-mail communication. We may request the following personal data from you through questions in forms and interactive content such as test, scans or quizzes and then save and process:

  • First Name
  • Last name
  • Email address
  • Company Name

We also collect certain information regarding which pages visitors access or visit, which means we collect, use and process the following personal information:

  • IP address
  • Geolocation
  • Browser data

We may receive information about you from other sources, including publicly available databases, and may merge this information with information we already have about you. This helps us to update, expand and analyze our data, identify new customers and offer new products and services that may be of interest to you. If you provide us with personal information about others, or if others provide information about you to us, we will only use that information for the specific purpose for which the information was provided to us.

Marketing Guys may also collect and analyze information from visitors and users regarding the use of the Marketing Guys website and available services. Information collected may include, but is not limited to, traffic volume, visit frequency, type and time of transactions on the website, browser type, and operating system, etc.

We may provide personal information to companies that provide services to help us with our business activities such as marketing automation, live chat or payment processing. These companies are authorized to use personal information only to the extent necessary to provide these services to us.

Use of information

We may use personal information to provide the services you have requested, including services that display customized emails, newsletters, forms, documents, and reports. We may also use personal information for review, research and analysis to operate and improve the Marketing Guys website. We may use third parties to assist us in processing personal information and we require these third parties to comply with our privacy policy and to comply with other appropriate confidentiality and security measures. We may use certain other information that we have collected about you to help diagnose technical problems, manage the Marketing Guys website, and improve the quality and types of services provided. We may provide third parties with unidentifiable and aggregated statistical information about the use and quantity obtained from the actions of our visitors to demonstrate the value that we provide to our users.

The information we collect is not shared with or sold to other organizations for commercial reasons, except to provide products or services that you have requested when we have your permission, or under the following circumstances:

as required by law, such as to comply with a subpoena, legal proceedings or similar legal proceedings when we believe in good faith that disclosure is necessary to protect our rights or your safety or the safety of others, to investigate fraud or to respond to a government request, in certain situations we may be required to disclose personal information in response to legal requests from government agencies, including to comply with legal requirements in the field of national security or law enforcement, if Marketing Guys is involved in a merger, acquisition or sale of all or part of its assets,

you will be notified by e-mail and/or a clear notice on our website about a change in ownership or use of your personal information, as well as choices that you can have regarding your personal information.

Protection of personal data

We think protecting your privacy is very important. The software, tools, and systems that we use are protected according to the requirements of current legislation and regulations. The measures that we take include:

  • Up-to-date virus scan
  • Secure USB sticks
  • Unique access codes and passwords
  • Use of a secure password manager
  • No use of unsecured external hard drives
  • No use of unsecured electronic backups
  • No documents on employees’ private laptops


We apply profiling to people who have identified themselves by their e-mail address and their IP address. The profile that we build consists of personal and role-based data and web visit and click behavior. The personal information that we may collect from you is information that you have provided to us by answering questions in a form or through interactive content, such as a test.

The reason why we apply profiling is that we want to provide you with the right message and information at the right time. We believe that profiling can best help you with the challenges and questions that have led you to our website. If, despite our good intentions, you prefer not to apply profiling to you, please send us an email to with the request to stop profiling.

Links to other websites

Our website contains links to other websites that may have privacy practices that deviate from Marketing Guys privacy practices. If you submit personal information to those other sites, your information will be governed by their privacy policy. We encourage you to carefully read the privacy statement of websites you visit.

Cookies and other tracking technologies

Marketing Guys and our analysis provider (s) use technologies such as cookies, web beacons, tags, and scripts to analyze trends, make the website work, to keep track of how users navigate throughout the website and to demographic information about us. collect the user file as a whole. We may receive reports based on the use of these technologies from these companies, on an individual and aggregate basis.

Users have control over the use of cookies through their individual browsers. If you refuse cookies, you can still use our website, but the use of some functions or parts of our website may be limited.

For more specific information about our cookie policy, we refer you to our cookie statement.

Analysis / log files

As with most websites, we collect certain information automatically and store it in log files. This information includes Internet Protocol (IP) addresses, browser type, Internet Service Provider (ISP), referring pages and last requested pages, operating system, date / time stamp, and search history data.

We use this information, which does not identify individual users, to analyze trends, manage the site, track user actions around the site, and gather demographic information about our user group as a whole.

We link some of this automatically-collected data to personally identifiable information. This allows us to provide a better experience by reducing the amount of data that has to be entered when forms are filled in, closed content is downloaded, surveys are filled in, etc. When you fill in a form you see, for example, that your e-mail address is already filled in.


We also place references and customer cases on our website. The personal information specified therein has been placed with the prior express consent of the persons involved. If a person concerned wants to have his or her testimonials changed or deleted, the person concerned can contact us via

Privacy Shield

Marketing Guys uses American marketing software platforms for its Services, including Act-On. These organizations respect the Euro-American Privacy Shield framework. They are then obliged to subject all personal data they have received from member states of the European Union (EU), based on the Privacy Shield Framework, to the applicable principles of the framework. They comply with the Privacy Shield principles for all further transfers of personal data from the EU, including the liability provisions for further transfers. For more information about the Privacy Shield program, visit

Personal data that these American organizations receive through Marketing Guys is stored and processed within the EU. The location of the servers of these American organizations Marketing Guys uses for its services are indicated below:

Act-On: Frankfurt:

For support purposes, your personal information may be shared with a support employee of an American software supplier, such as Act-On. This exchange then falls under the Privacy Shield agreements. We will keep the sharing of personal information to a minimum and only share the most necessary so that the support department can resolve the issue. Where possible we will anonymize or pseudonymize the personal data.

Access to, modification and deletion of personal information

As described in the General Data Protection Regulation (AVG) you have a number of rights that we will execute at your request free of charge and within 30 days. You can use the following rights regarding your personal data:

Right to view

You can submit a request to us to view the personal data that we hold about you. Send your request to using the e-mail address that is known to us. This allows us to verify you.

Right to rectification

You can submit a request to us to change the personal data that we hold about you. Send your request to using the e-mail address that is known to us. This allows us to verify you.

Right to data erasure (“Right to forget”)

You can submit a request to us to delete the personal data that we hold about you. Send your request to using the e-mail address that is known to us. This allows us to verify you. We also offer you the option to have all your data removed from our database via the ‘adjust your personal preferences’ link. On your data and preferences page you will find a link to the Forget Me! Page, where you can submit your request for removal. Please note: we may not be able to meet your request (in full), for example due to legal provisions.

Right to limit processing

You can submit a request to us to limit the processing time that we hold about you. Send your request to using the e-mail address that is known to us. This allows us to verify you.

Right of objection

You can object to the use and processing of your personal data. Send your request to using the e-mail address that is known to us. This allows us to verify you. You can also make your objection known to the Dutch Data Protection Authority (

Revoke permission

If you have given Marketing Guys permission to use your personal data for marketing purposes, you can withdraw it at any time. In all our e-mail messages, the bottom of the message contains the option of withdrawing your permission. You do not have to submit an objection for this.

Refusal requests of an unreasonable nature

When Marketing Guys receives requests regarding personal information, we ask individual users to identify themselves and the information to be accessed, corrected or deleted, before such requests are met, and we may refuse to comply with requests which are unreasonably repetitive or systematic, require disproportionate technical effort, endanger the privacy of others or would be extremely impractical (for example, requests regarding information contained on backup tapes), or for which access is not otherwise required.

Personal data retention period

We will retain your information for as long as necessary to provide you with a maximum of 2 years of service, with the exception of the information necessary to meet our legal obligations, settle disputes and enforce our agreements. Persons who have not been on our website for 365 days and have not opened any messages will be automatically removed from our database.

Changes to this privacy statement

We can adjust this privacy statement to incorporate changes in our information practices. If we make substantial changes, we will notify you by e-mail (sent to the e-mail address known to us) or by a notice on this website prior to the change coming into effect. We encourage you to read this page regularly for the latest information about our privacy policy.


Questions about this Privacy Statement should be directed to or by mail to:

Marketing Guys

  • Maanlander 41
  • 3824 MN Amersfoort
  • +31(0)337370250